In most countries, Lenovo, Asus and HP are leaders in computer sales, but according to the latest data in Japan, Apple takes the first place.

Market research companies generally understand the concept of PC aggregation differently from the average user: while the latter think of Windows desktops, market researchers include, for example, two-in-one machines. So the scope of the immersion is wide, but it is still surprising which company became the largest “PC manufacturer” in Japan when Apple achieved this fame.

BCN Retail Market Research Statistics – quotes Softpedia – show that thanks to new devices with the M1 chip, Apple has become the largest PC manufacturer in Japan (in terms of the number of sales of retailers and online stores) and if this trend does not change, it will be able to better predict others.

When it comes to PC sales, Apple’s market share was 15 percent between August and November (back then, Lenovo was still battling for third place with Japan), but the debut of the Apple Silicon project, specifically the Macs with the M1 chip, gave a huge boost to 27.1 percent increased. Make no mistake: the analytics firm said Apple improved its market share by 14.4% in just one week, and depending on sales performance over the holiday season, there’s a good chance these numbers will continue to rise.

Once you learn more about the performance of Apple’s internal chip, the above figures aren’t as surprising as you don’t want to get more performance and extended battery life (even if you can afford new Macs financially). And then we didn’t even mention that Apple is already working on the successor to the M1 chipset: the M1X is slated to be unveiled in the new 16-inch MacBook Pro this spring.

If you’re even more interested in how Apple managed to create such a chipset that outperformed Intel, read this article.

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