The South Korean company Cube Entertainment announced that it terminated the contract with E & # 39; Dawn from K-pop at the request of the Pentagon.
According to the Korean news website on the all-pop, the agency said in a statement on Wednesday (November 14): "Cube Entertainment and E & # 39; Dawn agreed to cancel our exclusive contract on the 14th day. us so far. "
This is after Cube Entertainment withdrew in September the announcement of the expulsion of the 26-year-old E & # 39; Dawn and soloist, HyunA, from the label after a couple went out in August to the fan base they met during last two years. years.
HyunA, whose real name is Kim Hyun-ah, has over 8.3 million followers on Instagram and is the most successful and well-established act of Cube Entertainment. It is also known around the world from the appearance in the music video for the world hit Dogs 2012 Gangnam Style.
Her departure from the talent management and record company was confirmed on October 15, but there was no mention of the contractual situation E & # 39; Dawna.
In their first statement, in which they released both HyunA and E & # 39; Dawn, the label said: "We have made every effort to cooperate with our artists from the label in managing artists through loyalty and trust in our relationship.
"After numerous discussions with great pain, we came to the conclusion that it would be difficult to rebuild the broken loyalty and trust between these two artists, HyunA and E & # 39; Dawn, and as a result we made the decision to remove them from our label."
It is believed that the couple did not consult the label before publishing their relationship because they revealed their relationship on the same day that the label rejected the rumors that they were meeting.
E & # 39; Dawn, whose real name is Kim Hyo-jong, has been suspended in the Pentagon promotion, since the news broke his relationship with HyunA. Later, he wrote an open letter to the fans apologizing for his disappearance and disappointment.
Ever since the news of his departure from Cube Entertainment, E & # 39; Dawn has published a series of photos of himself on Instagram with no subtitles, but added HyunA to the picture. HyunA also published the same set of photos on your personal Instagram account without subtitles.
Fans expressed their sadness towards the Pentagon, which E & # 39; Dawn will no longer be a part of, but believe that he will be able to do it himself.